Ziio Jewels supporting research with Sorrisi in Rosa

Fondazione Humanitas per la Ricerca • prevention, research and care for women’s cancers

Text by Chiara Dodino

Ziio Jewels’ contribution to the Fondazione Humanitas initiative for the research, prevention and treatment of women’s cancers: “Sorrisi in Rosa”.

Elisabeth Paradon, founder and creative soul of Ziio Jewels, says:

“Ziio Jewels decided to support the project by donating 150 handmade bracelets, created especially for the occasion. The initiative aims to raise funds for breast cancer research and to accompany women through their treatment journey with strength and hope. For me it was an honor to contribute to this cause: I deeply believe that a gift can become a tangible gesture of closeness and a real possibility of support. During the event we shared moving moments, together with many special guests and those who participated with enthusiasm. It was an experience that confirmed how beauty and creativity can come together with meaningful social commitment.”

October is dedicated by Fondazione Humanitas per la Ricerca to prevention and support for those facing cancer, with the goal of spreading knowledge, confidence and hope. Among the most recent studies is the BRAIN Trial, coordinated by Professor Daniela Bernardi, focused on the use of Artificial Intelligence in radiology to achieve more precise and personalized diagnoses.

Among the supporters were well-known personalities, such as Gerry Scotti, who honored the event “Sorrisi in Rosa” with his presence. At the same time, the fundraising campaign is active online.